Why Us

Why Us

Why Us

FranGrowth is reinventing private equity by seeking ways to add value to franchise brands beyond simply providing capital. Our firm’s focus on accelerating growth through the sales of master franchisees and area representative opportunities with brands that offer strong unit-level economics.

We infuse both financial capital and an intelligent sales infrastructure into our investments. The fund invests in emerging franchisors, with skilled management teams, that have the potential to deliver exceptional returns.

HELPING GREAT IDEAS, BECOME HOUSEHOLD NAMES

45% percent of all franchise brands have less than 25 locations*

(*frandata.com)

Great concepts don’t always turn into legacy brands or household names. Most emerging concepts lack the expertise or experience needed to generate qualified franchisees nor have the financial resources to grow nationally. But this is where the team at FranGrowth excels. We have decades of experience in franchise lead generation and brand growth, which not only adds to the recurring royalty income but adds substantially to overall brand value.

HOW WE WORK

1

We look for emerging franchise concepts that have talented management teams and strong unit-level economics.

2

We enter into an agreement to invest resources and become the brand’s franchise sales and development team.

3

We work collaboratively with your team to build the next household brand name.

Because of our decades of franchising experience, we have partnered and developed relationships with many of the top industry experts around the country. And as such, we can pair your brand with different industry specific experts to save you time and money, as well as, deliver enterprise level solutions that emerging brands would not typically have the resources for, nor knowledge to execute fully.

These industry experts can include:

  • Franchise attorneys
  • Legal compliance specialists
  • Software development teams
  • Franchisee intranet deliverable
  • Broker network relationships
  • Prospective franchisee marketing
  • Franchisee financing and funding
  • Manuals and operational guides
  • Site design and construction
  • Real estate/ lease negotiations
  • Territorial planning and mapping
  • Social media and consumer marketing and more..

Pie Chart

* Survey of 2,154 franchises. Frandata

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